Firm profile

HIGH FALLS ADVISORS, INC.

ROCHESTER, NYCRD 108678Latest ADV March 31, 2026

High Falls Advisors, Inc. is an SEC registered investment adviser organized as a corporation with a primary office location in Rochester, NY. Its latest Form ADV filing, dated March 31, 2026, reports $695M in regulatory assets under management, 17 employees, and 1,848 accounts.

Assets Under Management
$695M
Employees
17
Offices
--
Total Clients
788
Primary office
ROCHESTER, NY
180 SOUTH CLINTON AVE, SUITE 300, ROCHESTER, NY, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links

Leadership

2 roles identified
CEOKenneth J. Burke
CCOJennifer E. Vogler

Advisory services offered

3 types reported
Educational seminars/workshops
Financial Planning Services
Portfolio management for individuals and small businesses

Fee models offered

3 types reported
Asset based fees
Fixed fees
Hourly charges
Sources checked May 13, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 72.8% of total clients.
Top client categories% of clientsClients
1
Individuals
72.8%
574
2
HNWI
26.6%
210
3
Charitable
0.4%
3
4
Corporations
0.1%
1
Categories with <5 clients
Charitable Organizations<5 clients
Corporations or other businesses not listed above<5 clients

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$695Mas of March 31, 2026
Discretionary98.7%
$686M
99% of total RAUM98.7%
Non-discretionary1.3%
$9M
1% of total RAUM1.3%
Regulatory assets under management are split between discretionary and non-discretionary assets.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Latest AUM$695M
Total Accounts1,848
10Y AUM Change+$271M (+63.9%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees17
Clients per Employee46:1
10Y Employee Change0 (0.0%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.