Rialytix insights

Top RIA Firms in Lincoln, Nebraska

Explore the top 25 Registered investment advisers, single family offices, multi-family offices and private wealth management firms headquartered in Lincoln, Nebraska. This hub covers 13 matching firms with $52.6B in total reported AUM and median AUM of $467.8M.

Firms

13

Matching current profiles

Total AUM

$52.6B

Reported regulatory AUM

Median AUM

$467.8M

Across firms with AUM

Largest firm

$29.0B

Ameritas Investment Partners, INC.

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Top RIAs discovered by AUM

Compare RIAs using AUM growth, employee and account signals

FirmLocationCurrent AUM1YR AUM3YR AUM5YR AUMTotal AUMEmployee SignalAccount Signal
1. Ameritas Investment Partners, INC.
CRD 109381 · Corporation
LINCOLN, NE$29.0B
Mar 2026
+$1.8B+6.5%+$5.9B+25.5%+$9.2B+46.8%+$17.8B+158.2%+1 employees+2.0% over 3Y+692 accounts+38.0% over 3Y
2. Ameritas Advisory Services, LLC
CRD 317245 · Limited Liability Company
LINCOLN, NE$13.7B
Mar 2026
+$2.2B+19.5%+$5.2B+61.1%+$6.0B+76.9%+205 employees+34.6% over 3Y+10,081 accounts+28.6% over 3Y
3. Whitetail Rock Capital Management, LLC
CRD 156675 · Limited Liability Company
LINCOLN, NE$3.3B
Mar 2026
+$174.6M+5.6%+$675.2M+25.9%+$1.4B+75.2%+$2.7B+513.8%0 employees+0.0% over 3Y0 accounts+0.0% over 3Y
4. Pittenger & Anderson INC
CRD 111033 · Corporation
LINCOLN, NE$3.0B
Jan 2026
-$277.2M-8.4%+$777.8M+34.5%+$987.8M+48.3%+$2.5B+422.6%+1 employees+7.7% over 3Y+406 accounts+21.9% over 3Y
5. Lincoln Capital, LLC
CRD 168307 · Limited Liability Company
LINCOLN, NE$844.8M
Mar 2026
+$200.4M+31.1%+$304.4M+56.3%+$368.0M+77.2%-1 employees-10.0% over 3Y+198 accounts+18.5% over 3Y
6. Bellwether Wealth
CRD 300012 · Limited Liability Company
LINCOLN, NE$784.0M
Mar 2026
+$99.1M+14.5%+$329.3M+72.4%+$456.1M+139.1%+5 employees+71.4% over 3Y+509 accounts+53.5% over 3Y
7. Flagstone Financial Management, LLC
CRD 285484 · Limited Liability Company
LINCOLN, NE$467.8M
Apr 2026
+$92.6M+24.7%+$215.3M+85.3%+$258.6M+123.6%+4 employees+57.1% over 3Y+74 accounts+26.5% over 3Y
8. Plan A Wealth, LLC
CRD 287860 · Limited Liability Company
LINCOLN, NE$433.8M
Mar 2026
+$106.9M+32.7%+$200.2M+85.7%+$284.5M+190.6%+1 employees+8.3% over 3Y+810 accounts+58.1% over 3Y
9. Hbe Wealth Management, LLC
CRD 128315 · Limited Liability Company
LINCOLN, NE$277.4M
Feb 2026
+$76.2M+37.9%+$156.2M+128.9%+$154.2M+125.1%+$154.2M+125.1%+2 employees+66.7% over 3Y+253 accounts+61.1% over 3Y
10. R2 Wealth Management Partners
CRD 338490 · Limited Liability Company
LINCOLN, NE$236.0M
Apr 2026
0 employees+0.0% over Total
11. Capital Consulting & Asset Management
CRD 41438 · Corporation
LINCOLN, NE$218.7M
Mar 2026
-$77.6M-26.2%-$59.9M-21.5%-$41.6M-16.0%+$14.5M+7.1%+3 employees+60.0% over 3Y+561 accounts+39.3% over 3Y
12. Allstate Financial Advisors, LLC
CRD 109524 · Limited Liability Company
LINCOLN, NE$142.4M
Apr 2026
+$60.3M+73.6%+$113.8M+399.1%+$105.9M+290.5%+$104.9M+279.6%+6 employees+1.8% over 3Y+354 accounts+254.7% over 3Y
13. R2 Wealth Management Partners
CRD 282055 · Limited Liability Company
LINCOLN, NE$116.3M
Apr 2026
-$269.8M-69.9%-$166.2M-58.8%-$134.5M-53.6%-$10.5M-8.2%0 employees+0.0% over 3Y-1,452 accounts-80.5% over 3Y

Methodology

Top firms are ranked by their current AUM values. Growth $ and % values compare current reported AUM, employee count, and account counts against the latest historical filing on or before the 1 year, 3 year, and 5 year lookback dates, plus the earliest available historical filing for total growth. Metrics may show a dash where historical filings are unavailable or not reliable enough for the lookback period. This is not investment advice.