Firm profile

FINEC ASSET MANAGEMENT

SAN DIEGO, CACRD 231789Latest ADV March 18, 2026

Finec Asset Management is an SEC registered investment adviser organized as a limited liability company with a primary office location in San Diego, CA. Its latest Form ADV filing, dated March 18, 2026, reports $157M in regulatory assets under management, 6 employees, and 163 accounts.

Assets Under Management
$157M
Employees
6
Offices
--
Total Clients
163
Primary office
SAN DIEGO, CA
402 WEST BROADWAY, SUITE 400, SAN DIEGO, CA, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links

Leadership

2 roles identified
CEOMauricio G. Lepe Melgoza
CCORene Toussaint-lopez

Advisory services offered

2 types reported
Portfolio management for businesses
Portfolio management for individuals and small businesses

Fee models offered

3 types reported
Asset based fees
Fixed fees
Performance-based fees
Sources checked May 16, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 43.6% of total clients.
Top client categories% of clientsClients
1
Individuals
43.6%
71
2
HNWI
35.0%
57
3
Corporations
21.5%
35

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$157Mas of March 18, 2026
Discretionary95.7%
$150M
96% of total RAUM95.7%
Non-discretionary4.3%
$7M
4% of total RAUM4.3%
Regulatory assets under management are split between discretionary and non-discretionary assets.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$157M
Total Accounts163
10Y AUM Change+$31M (+24.3%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees6
Clients per Employee27:1
10Y Employee Change0 (0.0%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.