Firm profile

STRATEGY FINANCIAL GROUP

PHOENIX, AZCRD 164531Latest ADV March 31, 2026

Strategy Financial Group is an SEC registered investment adviser organized as a limited liability company with a primary office location in Phoenix, AZ. Its latest Form ADV filing, dated March 31, 2026, reports $367M in regulatory assets under management, 20 employees, 3 offices, and 3,820 accounts.

Assets Under Management
$367M
Employees
20
Offices
3 offices
Total Clients
1,051
Primary office
PHOENIX, AZ
7010 E CHAUNCEY LANE, #130, PHOENIX, AZ, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links

Leadership

1 roles identified
CCOCalvin P. Goetz

Advisory services offered

5 types reported
Educational seminars/workshops
Financial Planning Services
Portfolio management for individuals and small businesses

Fee models offered

2 types reported
Asset based fees
Hourly charges
Sources checked May 16, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 85.4% of total clients.
Top client categories% of clientsClients
1
Individuals
85.4%
898
2
HNWI
14.6%
153

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$367Mas of March 31, 2026
Discretionary100.0%
$367M
100% of total RAUM100.0%
Non-discretionary0.0%
$0
0% of total RAUM0.0%
All regulatory assets under management are discretionary.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$367M
Total Accounts3,820
10Y AUM Change+$254M (+225.6%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees20
Clients per Employee53:1
10Y Employee Change+10 (+100.0%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.