Firm profile

STRATEGIC PLANNING, INC.

COLUMBUS, OHCRD 139648Latest ADV March 30, 2026

Strategic Planning, Inc. is an SEC registered investment adviser organized as a corporation with a primary office location in Columbus, OH. Its latest Form ADV filing, dated March 30, 2026, reports $377M in regulatory assets under management, 4 employees, and 1,156 accounts.

Assets Under Management
$377M
Employees
4
Offices
--
Total Clients
817
Primary office
COLUMBUS, OH
7730 OLENTANGY RIVER ROAD, COLUMBUS, OH, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links
Phone(614) 802-0170
WebsiteNot reported
LinkedInNot reported

Leadership

1 roles identified
CCOCandy J. Palugi

Advisory services offered

2 types reported
Financial Planning Services
Portfolio management for individuals and small businesses

Fee models offered

2 types reported
Asset based fees
Fixed fees
Sources checked May 15, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 56.9% of total clients.
Top client categories% of clientsClients
1
Individuals
56.9%
465
2
HNWI
43.1%
352

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$377Mas of March 30, 2026
Discretionary100.0%
$377M
100% of total RAUM100.0%
Non-discretionary0.0%
$0
0% of total RAUM0.0%
All regulatory assets under management are discretionary.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Latest AUM$377M
Total Accounts1,156
10Y AUM Change+$267M (+242.7%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees4
Clients per Employee204:1
10Y Employee Change+1 (+33.3%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.