Firm profile

THE SUM

THE WOODLANDS, TXCRD 297658Latest ADV February 24, 2026

The Sum is an SEC registered investment adviser organized as a limited liability company with a primary office location in The Woodlands, TX. Its latest Form ADV filing, dated February 24, 2026, reports $551M in regulatory assets under management, 12 employees, and 949 accounts.

Assets Under Management
$551M
Employees
12
Offices
--
Total Clients
209
Primary office
THE WOODLANDS, TX
4526 RESEARCH FOREST DR., SUITE 240, THE WOODLANDS, TX, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links

Leadership

1 roles identified
CCOJoel D. Hergenreter

Advisory services offered

2 types reported
Financial Planning Services
Portfolio management for individuals and small businesses

Fee models offered

2 types reported
Fixed fees
Hourly charges
Sources checked May 16, 2026

Client Coverage Demographics

Top client segmentHNWI represent 76.1% of total clients.
Top client categories% of clientsClients
1
HNWI
76.1%
159
2
Individuals
23.9%
50

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$551Mas of February 24, 2026
Discretionary100.0%
$551M
100% of total RAUM100.0%
Non-discretionary0.0%
$0
0% of total RAUM0.0%
All regulatory assets under management are discretionary.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$551M
Total Accounts949
10Y AUM Change+$444M (+412.9%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees12
Clients per Employee17:1
10Y Employee Change+9 (+300.0%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.