Firm profile

ALLIANCE ADVISORY & SECURITIES, LLC

WESTLAKE VILLAGE, CACRD 18835Latest ADV April 30, 2026

Alliance Advisory & Securities, LLC is an SEC registered investment adviser organized as a limited liability company with a primary office location in Westlake Village, CA. Its latest Form ADV filing, dated April 30, 2026, reports $687M in regulatory assets under management, 21 employee, 4 offices, and 2,748 accounts.

Assets Under Management
$687M
Employees
21
Offices
4 offices
Total Clients
675
Primary office
WESTLAKE VILLAGE, CA
31248 E. OAK CREST DRIVE STE 100, WESTLAKE VILLAGE, CA, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links

Leadership

3 roles identified
CEORandall P. Sanada
CEOSANADA, JERRY, VINCENT
CCOLiza M. Dela Cruz

Advisory services offered

6 types reported
Educational seminars/workshops
Financial Planning Services
Pension consulting services

Fee models offered

3 types reported
Asset based fees
Fixed fees
Hourly charges
Sources checked May 13, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 64.9% of total clients.
Top client categories% of clientsClients
1
Individuals
64.9%
438
2
HNWI
33.3%
225
3
Charitable
1.8%
12

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$687Mas of April 30, 2026
Discretionary57.1%
$393M
57% of total RAUM57.1%
Non-discretionary42.9%
$295M
43% of total RAUM42.9%
Regulatory assets under management are split between discretionary and non-discretionary assets.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Latest AUM$687M
Total Accounts2,748
10Y AUM Change+$486M (+241.1%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees21
Clients per Employee32:1
10Y Employee Change+5 (+31.3%)

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.