Firm profile

Newfront Retirement Services, Inc..

SAN MATEO, CACRD 167641Registration Status: ApprovedEffective since August 27, 2014SEC # 801-80234Latest ADV September 30, 2026

Newfront Retirement Services, Inc. is an SEC registered investment adviser organized as a corporation with a primary office location in San Mateo, CA. Its latest Form ADV filing, dated September 30, 2026, reports $1.0B in regulatory assets under management, 30 employees, 24 offices, and 106 accounts.

Assets Under Management
$1.0B
Employees
30
Offices
24 offices
Total Clients
106

Associated firm names

2 names listed
  • ABD RETIREMENT SERVICES, INC.
  • NEWFRONT RETIREMENT SERVICES, INC.

Leadership

1 roles identified
CCOJoni L. Jennings

Advisory services offered

1 types reported
Pension consulting services

Fee models offered

2 types reported
Asset based fees
Fixed fees

Offices & Contact

Primary office

SAN MATEO, California, United States

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Primary office regionOther reported regions

Shading shows states and countries with reported offices. Cities are listed below; shading does not indicate service coverage.

California

SAN MATEOPrimary office · SAN FRANCISCO · WALNUT CREEK

3 office records listed · 24 total offices reported. 21 additional office addresses are undisclosed and are not mapped. Counts can use different reporting dates. SEC filers may list only their largest 25 additional offices.

Contact and digital presence

ADV profile links

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$1.0Bas of September 30, 2026
Discretionary100.0%
$1.0B
100% of total RAUM100.0%
Non-discretionary0.0%
$0
0% of total RAUM0.0%
All regulatory assets under management are discretionary.

Client Coverage Demographics

Top client segmentPension Plans represent 100.0% of total clients.
Top client categories% of clientsClients
1
Pension Plans
100.0%
106

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$1.0B
Total Accounts106
10Y AUM Change+$1.0B

Private Funds

Private funds reported by Newfront Retirement Services, Inc..

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Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees30
Clients per Employee4:1
10Y Employee Change+19 (+172.7%)

Historical AUM and employee figures reflect available SEC Form ADV filings under this CRD. Filing gaps may reflect registration status changes, dormant periods, state registration periods, firm restructuring, or other reporting changes. Rialytix does not interpolate missing periods.


Ownership

Reported direct and indirect ownership ranges

Each range applies to a separate reported relationship and should not be added together.

Reported ownership ranges

Highlighted bands show the percentage range reported in Form ADV.

0%25%50%75%100%
ABD INSURANCE AND FINANCIAL SERVICES, INC.Direct owner · Schedule AInterest in NEWFRONT RETIREMENT SERVICES, INC.
75%+
WILLIS GROUP LIMITEDIndirect owner · Schedule BInterest in WILLIS NORTH AMERICA, INC.
75%+
TRINITY ACQUISITION PLCIndirect owner · Schedule BInterest in WILLIS GROUP LIMITED
75%+
WILLIS INVESTMENT UK HOLDINGS LIMITEDIndirect owner · Schedule BInterest in TRINITY ACQUISITION PLC
75%+
WILLIS TOWERS WATSON SUB HOLDINGS UNLIMITED COMPANYIndirect owner · Schedule BInterest in WILLIS INVESTMENT UK HOLDINGS LIMITED
75%+
WILLIS TOWERS WATSON PUBLIC LIMITED COMPANYIndirect owner · Schedule BInterest in WILLIS TOWERS WATSON SUB HOLDINGS UNLIMITED COMPANY
75%+
NEWFRONT INSURANCE HOLDINGS, INC.Indirect owner · Schedule BInterest in ABD INSURANCE AND FINANCIAL SERVICES, INC.
75%+
WILLIS NORTH AMERICA, INC.Indirect owner · Schedule BInterest in NEWFRONT INSURANCE HOLDINGS, INC.
75%+

Bars represent the reported range at that individual ownership step, not an estimated percentage of the advisory firm. Indirect relationships may refer to intermediate entities rather than directly to Newfront Retirement Services, Inc...

Reported ownership and control details

Form ADV · Filing date 2026-09-30 · Schedules A and B

11 entries
#Owner / person & roleInterest in entityReported interestControl personTitle / status acquiredSource
1CHRISTIAN MICHAEL BRETZSECRETARY, DIRECTORIndividualNEWFRONT RETIREMENT SERVICES, INC.Less than 5%Code NAYesSECRETARY, DIRECTOR07/2016Schedule APDF page 35
2JONI LYNN JENNINGSCHIEF COMPLIANCE OFFICERIndividualNEWFRONT RETIREMENT SERVICES, INC.Less than 5%Code NAYesCHIEF COMPLIANCE OFFICER02/2023Schedule APDF page 35
3GREGORY FRANKLYN KAPLANPRESIDENTIndividualNEWFRONT RETIREMENT SERVICES, INC.Less than 5%Code NAYesPRESIDENT02/2023Schedule APDF page 35
4ABD INSURANCE AND FINANCIAL SERVICES, INC.SHAREHOLDERDomestic entityNEWFRONT RETIREMENT SERVICES, INC.75% or moreCode EYesSHAREHOLDER02/2013Schedule APDF page 35
5WILLIS GROUP LIMITEDSHAREHOLDERForeign entityWILLIS NORTH AMERICA, INC.75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35
6TRINITY ACQUISITION PLCSHAREHOLDERForeign entityWILLIS GROUP LIMITED75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35
7WILLIS INVESTMENT UK HOLDINGS LIMITEDSHAREHOLDERForeign entityTRINITY ACQUISITION PLC75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35
8WILLIS TOWERS WATSON SUB HOLDINGS UNLIMITED COMPANYSHAREHOLDERForeign entityWILLIS INVESTMENT UK HOLDINGS LIMITED75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35
9WILLIS TOWERS WATSON PUBLIC LIMITED COMPANYSHAREHOLDERForeign entityWILLIS TOWERS WATSON SUB HOLDINGS UNLIMITED COMPANY75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35
10NEWFRONT INSURANCE HOLDINGS, INC.SHAREHOLDERDomestic entityABD INSURANCE AND FINANCIAL SERVICES, INC.75% or moreCode ENoSHAREHOLDER01/2022Schedule BPDF page 35
11WILLIS NORTH AMERICA, INC.SHAREHOLDERDomestic entityNEWFRONT INSURANCE HOLDINGS, INC.75% or moreCode ENoSHAREHOLDER01/2026Schedule BPDF page 35

Less than 5% may include zero. Code F identifies a role without specifying a percentage. Reported interests may overlap and may not include every owner. Total indirect ownership is not calculated.

Compliance & Disclosures

Filing dated 9/1/2026 3:30:50 PM

Responses were selected by the RIA in its filing. Questions are shortened for readability; “you” refers to the reporting firm, and some questions also cover advisory affiliates.

RIA or supervised-person involvementThe RIA reported that none of the events below involve the firm or its supervised persons.RIA responseNo
AFelonies2 No

In the past ten years, have you or any advisory affiliate:

  • A1Been convicted of or pleaded guilty or no contest to a felony?No
  • A2Been charged with a felony?No
BMisdemeanors2 No

In the past ten years, have you or any advisory affiliate:

  • B1Been convicted of or pleaded guilty or no contest to a misdemeanor involving investments, an investment-related business, fraud, false statements or omissions, wrongful taking of property, bribery, perjury, forgery, counterfeiting, or extortion?No
  • B2Been charged with a misdemeanor of the kind listed above?No
CSEC or CFTC actions5 No

Has the SEC or CFTC ever:

  • C1Found you or an advisory affiliate made a false statement or omission?No
  • C2Found you or an advisory affiliate violated SEC or CFTC regulations or statutes?No
  • C3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • C4Entered an order against you or an advisory affiliate in connection with investment-related activity?No
  • C5Imposed a civil money penalty on you or an advisory affiliate, or ordered you or an advisory affiliate to cease and desist from any activity?No
DOther regulatory actions5 No

Has any other federal regulatory agency, state regulatory agency, or foreign financial regulatory authority ever:

  • D1Found you or an advisory affiliate made a false statement or omission, or was dishonest, unfair, or unethical?No
  • D2Found you or an advisory affiliate violated investment-related regulations or statutes?No
  • D3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • D4In the past ten years, entered an order against you or an advisory affiliate in connection with investment-related activity?No
  • D5Denied, suspended, or revoked your or an advisory affiliate’s registration or license, or otherwise prevented association with an investment-related business or restricted activities?No
ESelf-regulatory organization actions4 No

Has a self-regulatory organization or commodities exchange ever:

  • E1Found you or an advisory affiliate made a false statement or omission?No
  • E2Found you or an advisory affiliate violated its rules, other than a violation designated as a minor rule violation under an SEC-approved plan?No
  • E3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • E4Disciplined you or an advisory affiliate by expulsion, suspension, barring association with other members, or otherwise restricting activities?No
FProfessional authorizations1 No
  • FHas an authorization to act as an attorney, accountant, or federal contractor granted to you or an advisory affiliate ever been revoked or suspended?No
GPending regulatory proceedings1 No
  • GAre you or any advisory affiliate now the subject of a regulatory proceeding that could result in a “Yes” answer to any part of C, D, or E?No
HCivil judicial actions and proceedings4 No

(1) Court actions

Has a domestic or foreign court:

  • H(1)(a)In the past ten years, enjoined you or an advisory affiliate in connection with investment-related activity?No
  • H(1)(b)Found that you or an advisory affiliate violated investment-related statutes or regulations?No
  • H(1)(c)Dismissed, pursuant to a settlement agreement, an investment-related civil action brought against you or an advisory affiliate by a state or foreign financial regulatory authority?No

(2) Pending civil proceedings

  • H(2)Are you or any advisory affiliate now the subject of a civil proceeding that could result in a “Yes” answer to any part of H(1)?No

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.