Conceptual Financial Advisors, LLC is an SEC registered investment adviser organized as a limited liability company with a primary office location in Appleton, WI. Its latest Form ADV filing, dated January 15, 2026, reports $190M in regulatory assets under management, 4 employees, and 778 accounts.
Top client segmentIndividuals represent 81.5% of total clients.
Top client categories% of clientsClients
1
Individuals
81.5%
347
2
HNWI
16.9%
72
3
Pension Plans
1.6%
7
Categories with <5 clients
Corporations or other businesses not listed above<5 clients
Regulatory Assets Under Management Breakdown
Total regulatory assets under management$190Mas of January 15, 2026
Discretionary75.4%
$143M
75% of total RAUM75.4%
Non-discretionary24.6%
$47M
25% of total RAUM24.6%
Regulatory assets under management are split between discretionary and non-discretionary assets.
Assets under management Growth by Quarter
Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.
Total AUM$190M
Total Accounts778
10Y AUM Change+$70M (+58.1%)
Employee Growth by Quarter
Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.
Total Employees4
Clients per Employee107:1
10Y Employee Change+3 (+300.0%)
* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.