Firm profile

Sarona Asset Management Inc..

KITCHENER, CanadaCRD 160963Registration Status: ApprovedEffective since May 14, 2012SEC # 801-76668Latest ADV October 2, 2026

Sarona Asset Management Inc. is an SEC registered investment adviser organized as a corporation with a primary office location in Kitchener, Canada. Its latest Form ADV filing, dated September 30, 2026, reports $339M in regulatory assets under management, 29 employees, 6 offices, and 4 accounts.

Assets Under Management
$339M
Employees
29
Offices
6 offices
Total Clients
<5

Associated firm names

2 names listed
  • SARONA ASSET MANAGEMENT INC.
  • SARONA CAPITAL-INVESTISSEMENTS

Leadership

1 roles identified
CCOSerge N. Levert-chiasson

Advisory services offered

2 types reported
Portfolio management for businesses
Portfolio management for pooled investment vehicles

Fee models offered

2 types reported
Asset based fees
Performance-based fees

Offices & Contact

Primary office

KITCHENER, Canada

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Primary office regionOther reported regions

Shading shows states and countries with reported offices. Cities are listed below; shading does not indicate service coverage.

Canada

KITCHENERPrimary office

Luxembourg

LUXEMBOURG

Netherlands

AMSTERDAM

Singapore

SINGAPORE

5 office records listed · 6 total offices reported. 1 additional office addresses are undisclosed and are not mapped. Counts can use different reporting dates. SEC filers may list only their largest 25 additional offices.

Contact and digital presence

ADV profile links

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$339Mas of October 2, 2026
Discretionary49.2%
$167M
49% of total RAUM49.2%
Non-discretionary50.8%
$172M
51% of total RAUM50.8%
Regulatory assets under management are split between discretionary and non-discretionary assets.

Client Coverage Demographics

Top client segmentPooled Investment Vehicles represent 75.0% of total clients.
Top client categories% of clientsClients
1
Pooled Investment Vehicles
75.0%
3
2
Sovereign Wealth
25.0%
1
Categories with <5 clients
Sovereign wealth funds and foreign official institutions<5 clients

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$339M
Total Accounts4
10Y AUM Change+$165M (+94.9%)

Private Funds

Private funds reported by Sarona Asset Management Inc..

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Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees29
Clients per Employee0:1
10Y Employee Change+12 (+70.6%)

Historical AUM and employee figures reflect available SEC Form ADV filings under this CRD. Filing gaps may reflect registration status changes, dormant periods, state registration periods, firm restructuring, or other reporting changes. Rialytix does not interpolate missing periods.

Current profile metrics reflect a newer SEC ADV filing than the latest point shown in the historical chart. The chart will update once that filing is added to the ADV history dataset.


Ownership

Reported direct and indirect ownership ranges

Each range applies to a separate reported relationship and should not be added together.

Reported ownership ranges

Highlighted bands show the percentage range reported in Form ADV.

0%25%50%75%100%
MUSCADET HOLDINGS INCDirect owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
25% to < 50%
Mathew Paul LeRouxDirect owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
10% to < 25%
Patrick NMN HergtDirect owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
10% to < 25%
Ralitsa Mihayova RizvanolliDirect owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
10% to < 25%
SESOP INC.Direct owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
5% to < 10%
SERGE NMN LEVERT-CHIASSONDirect owner · Schedule AInterest in SARONA ASSET MANAGEMENT INC.
< 5%

Bars represent the reported range at that individual ownership step, not an estimated percentage of the advisory firm. Indirect relationships may refer to intermediate entities rather than directly to Sarona Asset Management Inc...

Reported ownership and control details

Form ADV · Filing date 2026-09-30 · Schedules A and B

8 entries
#Owner / person & roleInterest in entityReported interestControl personTitle / status acquiredSource
1SERGE NMN LEVERT-CHIASSONMANAGING PARTNER, CCOIndividualSARONA ASSET MANAGEMENT INC.Less than 5%Code NAYesMANAGING PARTNER, CCO06/2022Schedule APDF page 50
2MUSCADET HOLDINGS INCSHAREHOLDERForeign entitySARONA ASSET MANAGEMENT INC.25% to less than 50%Code CYesSHAREHOLDER12/2011Schedule APDF page 50
3SESOP INC.SHAREHOLDERForeign entitySARONA ASSET MANAGEMENT INC.5% to less than 10%Code ANoSHAREHOLDER09/2020Schedule APDF page 50
4Mathew Paul LeRouxPARTNER, FINANCE & OPERATIONSIndividualSARONA ASSET MANAGEMENT INC.10% to less than 25%Code BYesPARTNER, FINANCE & OPERATIONS10/2022Schedule APDF page 50
5Patrick NMN HergtPARTNER, BUSINESS DEVELOPMENTIndividualSARONA ASSET MANAGEMENT INC.10% to less than 25%Code BYesPARTNER, BUSINESS DEVELOPMENT10/2022Schedule APDF page 50
6Ralitsa Mihayova RizvanolliPARTNER, INVESTMENTSIndividualSARONA ASSET MANAGEMENT INC.10% to less than 25%Code BYesPARTNER, INVESTMENTS10/2022Schedule APDF page 50
7JESSICA LUELLA WESTSHAREHOLDERIndividualMUSCADET HOLDINGS INCPercentage not specifiedCode FNoSHAREHOLDER12/2011Schedule BPDF page 51
8SERGE NMN LEVERT-CHIASSONSHAREHOLDERIndividualMUSCADET HOLDINGS INCPercentage not specifiedCode FYesSHAREHOLDER12/2011Schedule BPDF page 51

Less than 5% may include zero. Code F identifies a role without specifying a percentage. Reported interests may overlap and may not include every owner. Total indirect ownership is not calculated.

Compliance & Disclosures

Filing dated 1/6/2026 12:42:24 PM

Responses were selected by the RIA in its filing. Questions are shortened for readability; “you” refers to the reporting firm, and some questions also cover advisory affiliates.

RIA or supervised-person involvementThe RIA reported that none of the events below involve the firm or its supervised persons.RIA responseNo
AFelonies2 No

In the past ten years, have you or any advisory affiliate:

  • A1Been convicted of or pleaded guilty or no contest to a felony?No
  • A2Been charged with a felony?No
BMisdemeanors2 No

In the past ten years, have you or any advisory affiliate:

  • B1Been convicted of or pleaded guilty or no contest to a misdemeanor involving investments, an investment-related business, fraud, false statements or omissions, wrongful taking of property, bribery, perjury, forgery, counterfeiting, or extortion?No
  • B2Been charged with a misdemeanor of the kind listed above?No
CSEC or CFTC actions5 No

Has the SEC or CFTC ever:

  • C1Found you or an advisory affiliate made a false statement or omission?No
  • C2Found you or an advisory affiliate violated SEC or CFTC regulations or statutes?No
  • C3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • C4Entered an order against you or an advisory affiliate in connection with investment-related activity?No
  • C5Imposed a civil money penalty on you or an advisory affiliate, or ordered you or an advisory affiliate to cease and desist from any activity?No
DOther regulatory actions5 No

Has any other federal regulatory agency, state regulatory agency, or foreign financial regulatory authority ever:

  • D1Found you or an advisory affiliate made a false statement or omission, or was dishonest, unfair, or unethical?No
  • D2Found you or an advisory affiliate violated investment-related regulations or statutes?No
  • D3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • D4In the past ten years, entered an order against you or an advisory affiliate in connection with investment-related activity?No
  • D5Denied, suspended, or revoked your or an advisory affiliate’s registration or license, or otherwise prevented association with an investment-related business or restricted activities?No
ESelf-regulatory organization actions4 No

Has a self-regulatory organization or commodities exchange ever:

  • E1Found you or an advisory affiliate made a false statement or omission?No
  • E2Found you or an advisory affiliate violated its rules, other than a violation designated as a minor rule violation under an SEC-approved plan?No
  • E3Found you or an advisory affiliate caused an investment-related business to have its authorization to do business denied, suspended, revoked, or restricted?No
  • E4Disciplined you or an advisory affiliate by expulsion, suspension, barring association with other members, or otherwise restricting activities?No
FProfessional authorizations1 No
  • FHas an authorization to act as an attorney, accountant, or federal contractor granted to you or an advisory affiliate ever been revoked or suspended?No
GPending regulatory proceedings1 No
  • GAre you or any advisory affiliate now the subject of a regulatory proceeding that could result in a “Yes” answer to any part of C, D, or E?No
HCivil judicial actions and proceedings4 No

(1) Court actions

Has a domestic or foreign court:

  • H(1)(a)In the past ten years, enjoined you or an advisory affiliate in connection with investment-related activity?No
  • H(1)(b)Found that you or an advisory affiliate violated investment-related statutes or regulations?No
  • H(1)(c)Dismissed, pursuant to a settlement agreement, an investment-related civil action brought against you or an advisory affiliate by a state or foreign financial regulatory authority?No

(2) Pending civil proceedings

  • H(2)Are you or any advisory affiliate now the subject of a civil proceeding that could result in a “Yes” answer to any part of H(1)?No

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.