Firm profile

S&F Investment Advisors

ENCINO, CACRD 129367Registration Status: ApprovedEffective since June 1, 2026Latest ADV May 29, 2026

S&F Investment Advisors is an SEC registered investment adviser organized as a sole proprietorship with a primary office location in Encino, CA. Its latest Form ADV filing, dated May 29, 2026, reports $106M in regulatory assets under management, 2 employees, and 263 accounts.

Assets Under Management
$106M
Employees
2
Offices
--
Total Clients
172
Primary office
ENCINO, CA
16633 VENTURA BLVD., 540, ENCINO, CA, United States
ADV Item 1F location record

Contact and digital presence

ADV profile links
Phone(310) 481-9320
WebsiteNot found
LinkedInNot found

Leadership

2 roles identified
CCOAmy Marshall
CCORoger B. Fox

Advisory services offered

1 types reported
Portfolio management for individuals and small businesses

Fee models offered

3 types reported
Asset based fees
Fixed fees
Performance-based fees
Sources checked Aug 22, 2026

Client Coverage Demographics

Top client segmentIndividuals represent 64.0% of total clients.
Top client categories% of clientsClients
1
Individuals
64.0%
110
2
Pension Plans
31.4%
54
3
HNWI
2.3%
4
4
Pooled Investment Vehicles
2.3%
4

Regulatory Assets Under Management Breakdown

Total regulatory assets under management$106Mas of May 29, 2026
Discretionary100.0%
$106M
100% of total RAUM100.0%
Non-discretionary0.0%
$0
0% of total RAUM0.0%
All regulatory assets under management are discretionary.

Assets under management Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total AUM$106M
Total Accounts263
10Y AUM Change$-16M (-13.3%)

Employee Growth by Quarter

Quarterly points use the latest ADV filing or SEC roster snapshot available in each quarter.

Total Employees2
Clients per Employee86:1
10Y Employee Change0 (0.0%)

Historical AUM and employee figures reflect available SEC Form ADV filings under this CRD. Filing gaps may reflect registration status changes, dormant periods, state registration periods, firm restructuring, or other reporting changes. Rialytix does not interpolate missing periods.

* Metrics are based on the latest available data, including Form ADV filings, brochures, and relationship summaries pulled from the SEC IAPD, and may be subject to change. Learn what is included in the Rialytix data. Please refer to the firm's official disclosures for the most accurate information using their CRD number. This is not investment advice.